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Trams and football: update

filed on: 29.05.2008 (29th May 2008)

In Switzerland, the shops and the national news is full of it, and in the international news you can't really miss it either: The European Football Cup is being hosted in Switzerland and Austria this Summer. Zürich is getting three of the matches. These are being hosted in the freshly rebuilt Letzigrund stadium. The Zürich matches are:

9th June 18:00

Romania - France

13th June 18:00

Italy - Romania

17th June 20:45

France - Italy

coca-cola tramOf course VBZ and the trams will be in the middle of the action, moving the crowds on match days and in between. A number of trams have also been painted in special liveries. Some of these have been caught in the crossfire of criticism from well beyond tram enthusiast circles

The advertising of alcoholic beverages on public transport is forbidden, and Carlsberg had to point out that their tram specifically advertised the non-alcoholic version of their beer, although the fact only becomes apparent when one looks at the small print on the tram.

The mystery of the sixth livery has meanwhile been lifted. The sponsor, Tally Weijl (a fashion shop) withdrew from the deal following critiscism that their planned livery was too lewd. The same livery has, however, been applied in Basel (BLT Be4/8 250) – apparently without there having been a similar problem. The tram would have featured (pictures of) scantily-clad women making ambiguous remarks with unambiguous undertones. As a result, 1689 is still running in an all-white livery. It has been joked that it could be transferred to VBG as a first vehicle for Glattalbahn.

Football special liveries in Zürich

number

livery

introduced

63

Volkswagen

December 2007

1668 + 1709

Credit Suisse

September 2007

1687 + 1712

Coca-Cola

December 2007

1689

(Tally Weijl)

(cancelled)

2051 + 2425

Swiss

January 2008

2087 + 2428

Carlsberg

November 2007

This news item is from the 2008 newslog.


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